Photoshop

Celebrities are part of the fashion scene. What they wear will be judged by fashion police and when it's time for awards, huge fashion brand sponsor them. They're often on covers of magazine, which are easily obtainable in Malaysia.

Before and After retouching. (Vivien Veil, 2011)

Britney spears doesn't look fat before retouched, she has body a normal women would have, but when Photoshop budge in, she has smaller waist, slimmer thighs and glowing skin. Now normal women are frustrated - Why can't they look like Britney Spears?

Retouched photo (left) of model Valentina Zelyaeve on Ralph Lauren Australia's website. (Daily Mail, 2009)

How Filippa Hamilton looks normally VS. Ralph Lauren ad in Japan. (Ms Morphosis, 2011)

Filippa Hamilton was later being fired because Ralph Lauren thought she was getting too fat. She's size 4. (Today, 2009)

Japanese model Tao Okamoto in Ralph Lauren's polo shirt. (CBS, 2010)

Madonna getting retouched in Louis Vuitton's Fall 2009 campaign. (Little Spotlight, 2010)

• CBS (2010) Ralph Lauren's Photoshop Addiction: A Fourth Slenderized Model Confirms the Company's Warped Aesthetic [Online Image] Available from http://www.cbsnews.com/8301-505123_162-42745101/ralph-laurens-photoshop-addiction-a-fourth-slenderized-model-confirms-the-companys-warped-aesthetic/
• Daily Mail (2009) Second Ralph Lauren model in Photoshop row as she's airbrushed to become impossibly skinny [Online Image] Available from http://www.dailymail.co.uk/news/article-1221675/Ralph-Lauren-new-photoshop-row-SECOND-image-model-airbrushed-make-head-larger-waist-emerges.html [Accessed 7 August 2013]
• Little Spotlight (2010) Madonna sem photoshop para a Louis Vuitton! [Online Image] Available from http://littlespotlight.wordpress.com/2010/06/13/madonna-sem-photoshop-para-a-louis-vuitton/ [Accessed 7 August 2013]
• Ms Morphosis (2011) Victoria’s Secret, Photoshop Images, and Botched Models: The Illusions and Realities of Beautiful People Everywhere [Online Image] Available at http://msmorphosis.com/victorias-secret [Accessed 7 August 2013]
• Today (2009) Size 4 model: I was fired for being too fat [Online Video] Available from http://www.today.com/id/33307721/ns/today-today_style/t/size-model-i-was-fired-being-too-fat/#.UgHxxFM1hS8 [Accessed 7 August 2013]
• Vivien Veil (2011) Never Trust a Magazine Cover [Online Image] Available from http://vivienveil.com/2011/12/18/never-trust-a-magazine-cover/ [Accessed 7 August 2013]